About Us

Interior Designs, Inc. has been in business for 40 years and we were crafted based on a continued void for good Customer Service in the Flooring industry. We employ our own staff of skilled carpenters, carpet, vinyl and ceramic tile installers. We also coordinate the plumbers and electricians, which means you can just sit back and relax. We do it all!

Our commitment to you is that YOU are the number one priority in our eyes.

From the moment you walk through the door, you will feel comfortable, relaxed and welcome in our store. Upon the choosing of your flooring needs, we will remain in constant communication with you to update you on the order process, the delivery process and the installation time frame. There should never be a moment where you are wondering where the process and project are at. Upon the receipt of your order, we will schedule Certified Installers to be at your home at the time of your choosing. They are the top of the line installers who guarantee a great job every time! When dealing with an investment of this magnitude, you deserve to have the job done correctly and properly the first time, we promise you will see the advantage instantly!


ray hale jrRay Hale Jr. – Owner, Ray Hale has been in the interior design business for over 30 years. Ray lives in Holmen with his wife. In his spare time Ray enjoys hunting and fishing. To contact Ray email: rayghalejr@yahoo.com



kim carlsonKim Carlson- Sales, Kim has been in the interior design business for over 10 years. Kim currently lives in La Crosse where she enjoys photography, landscaping & cartoons. To contact Kim email: kimcarlson608@gmail.com



cindy pfaff

Cindy Pfaff- Sales, Cindy has been in the Interior Design business for over 20 years. She lives in Holmen. Cindy’s interests are decorating, floral arrangements, gardening, and spending time with family and friends. If you wish to contact Cindy, please email: cindyp@interiordesignswi.com




Jan Hale- Administrative Assistant, Jan has been with Interior Designs for the past 30 years. She lives in Holmen with her husband. She has 3 children and 7 grandchildren. She enjoys reading and fishing. To contact Jan, please email: janhalewi@yahoo.com


Chris Hale- Warehouse/Scheduler, Chris has been with Interior Designs for 25 years. Chris lives in Holmen with his wife. In his spare time, Chris enjoys boating and hunting. To contact Chris, please email: c_hale68@yahoo.com



Store Hours

Monday 8:00 am - 8:00 pm
Tuesday 8:00 am - 5:00 pm
Wednesday 8:00 am - 5:00 pm
Thursday 8:00 am - 8:00 pm
Friday 8:00 am - 5:00 pm
Saturday 9:00 am - 4:00 pm